ANJALI SINGH

Graphic & Motion Designer
Giridih, IN.

About

MBA-educated Motion Graphic Designer with 5.5 years of experience, specializing in crafting high-impact visual content and driving engagement across diverse industries. Leverages expertise in 2D animation, brand building, and digital marketing trends, combined with proficiency in advanced design software and AI tools, to deliver visually compelling and performance-driven creative solutions.

Work

Amazon
|

Motion Graphic Designer

Remote, Not specified, India

Summary

Led the development of engaging motion graphics and visual content for Amazon, focusing on brand messaging and digital ad creatives.

Highlights

Spearheaded the creation of compelling motion graphics and visual narratives, translating complex brand messages into highly engaging content.

Produced high-impact motion graphics for Amazon's Google Ads, including bumper and promotional videos, optimizing digital campaign performance.

Utilized Generative AI tools to accelerate content creation by 15% and enhance creative experimentation, streamlining production workflows.

Managed the end-to-end delivery of all creative assets, ensuring 100% on-time completion while upholding stringent visual quality and brand consistency.

Designed and deployed engaging ad creatives across Google Ads, carousel ads, and social media, significantly boosting client engagement and click-through rates (CTR) by an average of 20%.

D'signo
|

Graphic & Motion Designer

Not specified, Not specified, India

Summary

Managed end-to-end production workflows for graphic and motion design projects, serving over 100 clients across diverse platforms.

Highlights

Delivered over 100 animated videos, reels, and explainers for a diverse client base, enhancing their digital presence and communication strategies.

Oversaw full production workflows for motion graphics, GIFs, and video ads for 100+ clients, from initial concept development to final delivery, ensuring comprehensive project management.

Built brand identities from inception, leveraging strong visual storytelling and audience targeting strategies to achieve a 30% increase in brand recognition for clients.

Pioneered short-form content strategies for social media marketing, driving a 25% improvement in campaign performance and audience engagement.

Designed a wide range of print materials, including brochures, flyers, and packaging, ensuring brand consistency across all marketing collateral.

D’signo (Design Anything)
|

Intern

Not specified, Not specified, India

Summary

Completed comprehensive design classes and gained practical experience in creative design fundamentals during a 10-month internship.

Highlights

Acquired foundational expertise in creative design principles through successful completion of intensive design classes and practical internship assignments.

Education

Rungta College of Engineering and Technology, Bhilai
Bhilai, Not specified, India

Master's

Business Administration

Grade: 1st Division

Gossner College, Ranchi
Ranchi, Not specified, India

Bachelor's

Commerce

Grade: 1st Division

BNS D.A.V PUBLIC SCHOOL
Not specified, Not specified, India

12th CBSC Board

High School Diploma

Grade: 1st Division

Languages

English
Hindi

Skills

Graphic Design

Branding, Logo Design, Print Design, Packaging Design, Visual Ideation, Brand Building.

Motion Design

2D Animation, GIFs, Reels, Motion Ads, Video Editing.

Digital Marketing

Social Media Marketing, Digital Marketing Trends, Performance-Driven Content, Google Ads, Carousel Ads, Social Media Posts, CTR Optimization.

Software & Tools

Adobe After Effects, Adobe Photoshop, Adobe Illustrator, CorelDRAW Graphics Suite, Generative AI Tools.

Soft Skills

Team Collaboration, Communication, Cross-functional Collaboration, Active Listening, Continuous Learning.

Interests

Personal Interests

Art & Craft, Reading, Sports, Active Listening, Skill Development, Cooking.

Projects

Behance Portfolio

Summary

An extensive online portfolio showcasing a diverse range of graphic and motion design projects, including brand development, digital advertising campaigns, animated videos, and print media.